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Feedonomy provide Free Product Feed Management and Optimization services for Advertisers. While companies like Feedonomics & Big Commerce try scare online sellers hoping this emotion brings them to subscribe and pay another 10-20% of their advertising spend on managing and to optimize their listings. Let us not mock the idea as Feedonomy was founded by doing the same. The difference is Feedonomy realized early on that this fear based thinking could not have been created without Google who is usually 5 moves ahead it was really part and parcel of Google Ads gaining market share. They realized that it was in their interest not only to promote other companies to promote their advertising network but simply put take any leading marketplace. When a seller agrees to pay between 4-24% in success fees on every sale plus a monthly fee it only works because of the increase in sales. The thing is it does not stop there currently marketplaces have such powrrful brand they can open their marketplace to for lack of a better term and please this is a generalization or a term that is not accurate while I will not claim most sellers are crooks I will say that the same marketplace is happy to let junk onto their marketplace even if 90% of sales are returned I mean 90% of I guess 60-80% while that is terrible it should not be legal the only reason it is is money. The seller may make the odd sale they work on say 10% of all sales actually get sold while they do not mind as they are not penalized and they are selling such junk and selling it for such a lot of money all they need is 10% of sales for example the buyer is traveling and is no t near or unable to retun the item it can happen for several reason but not one or not 0.01% are happy with the purchase they survive on the chance the purchaser is just unable to retun the item. My point is the marketplace if even half decent would throw the merchant out but why if they are happy to collect the item apolojize to the consumer and they get even 90% of the purchase price back its funny but the purchase is so grafeful they get refunded something but the truth is while no one is an island. In other words the marketplace have already made say 10% on the item the real money is made by the marketplace waiting for the item to be collected the longer the better did you know food retailers make more money in interest. They hold the suppliers funds and only pay the supplier month end. That means they are sitting with millions of USD every month it works out to much more than any purchase or sale that is really the least important aspect andf so we see the marketplaces doing the same thing. Together with advertising the marketplace with a great brand just has to make the collection and return pleasant the truth is the buyer end up waiting months to get a product and usually from another store but they do not understand the strategy millions of buyers are wasting months of their time all so the marketplace can make about 130% more money by holding the purchasers money earning interest knowing that they will retun the junk its all about money nothing else no marketplace could compete even if they changed 25% success fees compare that to the 10% made as they do not refund 100%+ then the few weeks it takes to refund the purchaser or more likely they get a credit they may only spend that in 1 week or 1 month some may not spend that $250.00 for 250 years. Just making a point no marketplace can make this sort of money selling quality products. But the buyer does not understand what is going on. Getting back to Feedonomics. Like Communism and witches death of hundreds of people mean nothing and Google play their part as Feedonomics like all Google partners have to live up to Google terms and profits. What that means I will not try explain all of that but I will say while a marketplace lets you add your products or upload multiple products you the seller can also see the listing you have just added or uploaded in real time. We emailed Google many times asking them to include said feature otherwise it is forcing millions of small companies to use the services of companies like Feedonomics, Feedonomy yes we realized it would hurt our business model but the business model was fraud sorry flawed and we felt like it was almost criminal as just like witches and commies often used for personal gain digging into the fear based American syce. Ok so many got away with it and the law must have made it OK it was not classed terrorisms’but it didnt feel right we preferred to come up with something more real putting it nicely. For the record on December I think it was the 23 of December 2023 Google suddenly made that feature live. The nonese aboput not having the technolopgy or even more stupid excuses the most stupid no resonse or reply becuase who was I a nothing so they could not treply but it still changed the system and while it is true theere is a need for that service but only if you have say 500 000SKU’s ok maybe less but at least 50 000SKU’s more important is only if you are not using your own platform or website to sell. Or if you use say 25 wensites globally if you sell from a South African site and transactions happen from that site like most of us. However if your organization is far more complex and way beyond the norm you have other sites as primary that sell items let me say it needs to be a real complex system and I guess thee may be a few thousand companies globally that may need that service but if you advertising and importing CSV Product Feeds as you know a tiny rorow or small mistake not a mistake but each network like doing things therre own way but for the majority of us like 99.99% of ecommerce if you can see your listings in real time it takes 2 seconds to fix the issue a tiny change and that is great you do not need Feedonomics. It was only more people got frightened into using Feedoomics and they scared people more saying most ecommerce companies need their service and Giigle played their part. Let me not cut my hands and feet of together. Maybe I am shock that these big names so smart are also crooks. Maybe others are not that sensative. But Feedonomy realized that ecommerce and digital advertising let me stop if you would like to know send us an email it will not be copy and past I will explain but the truth is we do not need that service so we together with Browse & Search BrowSearch.com came up with something huge not for us but for advertisers and sellers plus content creators a way to advertise for free while owning the network. But that is just the start. Most advertisers will make more money when they sell their advertising network then they would ever makes selling. That is nothing sad about that fact as I am talking millions of USD not all ecommerce platforms turn into Amazon some times the owners grow but still make millions so its like getting 200% more chancers to make millions.
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